Sprintexx Ad-Tech Division: The Convergence of Data, Creativity, and Smart Advertising
Supported through Janus Koncepts Advertising, Sprintexx Advertising Technology redefines modern advertising. In the current high-velocity digital world, advertising is beyond mere reach; it’s about connecting with precision. Brands now require accurate targeting, real-time insights, and accelerated performance. This is where Sprintexx steps in.
As the innovative ad-tech division of Janus Koncepts Advertising, Sprintexx blends advanced technology with deep marketing experience to deliver advertising that is intelligent, transparent, and consistently effective.
At the helm is industry expert Mr. Jai Sognai, a pioneer with more than 30 years of digital experience, whose leadership has shaped Janus Koncepts into a trusted name in integrated marketing for over two decades. Sprintexx signifies his next big leap—combining strategic branding with advanced ad-tech.
Why Sprintexx Ad-Tech Stands Apart
Sprintexx is a 360° advertising partner, managing everything from concept to conversion and retention. What sets us apart is our ability to integrate:
? Advanced Data Insights
? Real-time Optimization
? Artificial Intelligence and Machine Learning Targeting
? Brand-Centric Creative Development
? Omnichannel Media Activation
This integration allows brands not just to be seen, but to be remembered—and acted upon.
Omnichannel Engine for Full-Funnel Advertising
1. Brand Marketing
We use integrated paid campaigns and strategy to build recognition and loyalty—effectively setting the stage for long-term growth.
2. Performance-Focused Digital Campaigns
Outcome-focused campaigns across:
? Google Ads
? Meta Ads
? Programmatic Platforms
? Contextual & Native Advertising
All fine-tuned for higher returns.
3. Intelligent Data-led Ecosystem
Sprintexx is a analytics-based platform, leveraging deterministic user targeting through:
? Cohorts
? Intent Signals
? Behavioural Patterns
? Transaction Data
We activate these audiences across any third-party platform—delivering relevance at every interaction point.
4. Social & Influencer Marketing
Impactful engagement through creators and communities on:
? YouTube
? Emerging platforms
We combine credibility and reach to drive conversations and conversions.
5. Smart TV and OTT Brand Campaigns
Premium inventory access across:
? Netflix
? Disney+ Hotstar
? JioCinema
? Zee5
? YouTube
and more, expanding reach to connected households nationwide.
6. Emotion-Led Brand Content
Every strong brand is built on strong storytelling. We craft creative brand experiences designed to drive engagement and brand resonance.
7. Adaptive Ad Optimization
With our proprietary Sprintexx DSP, we deliver:
? Real-time Personalization
? Adaptive Creatives
? High-Resolution Delivery
? Multi-Device Formatting
leading to improved engagement and stronger performance.
Distinct Advantages of Sprintexx Ad-Tech
? India’s Largest Deterministic Audience Dataset
Access through partnerships with RailYatri, PolicyBazaar, Mobikwik, Freecharge, Venmo, copyright, RuPay, CashKaro, Thomas Cook, Apollo, Travel Buddy, and more.
? We Reach Users Where They Are
While closed ecosystems rely on inbound traffic, Sprintexx proactively reaches audiences across the open internet—maximising coverage and visibility.
? OEM Inventory Targeting
Direct visibility on:
? LG Smart TV
? Infinix TV
? Panasonic
? OnePlus
? Realme
? Universal Data Integration
We activate insights across all digital ecosystems—offering total scalability.
? In-house Demand-Side Platform
One platform that unifies:
? Inventory Access
? Real-time Optimization
? Fraud Control
? Deep Analytics
? Transparent Reporting
? Predictive Audience Cohorts
Hyper-accurate cohorts based on:
? Demographics
? Interests
? Online Behaviour
? Transaction Patterns
? Transparent & Open Ecosystem
We support all third-party Sprintexx Programmatic trackers—offering end-to-end campaign clarity.
The Trust Behind Sprintexx
Sprintexx sits at the intersection of:
? Agency Experience
? Ad-Tech Excellence
? Data-Driven Insight
? Creative Innovation
Brands and agencies choose us for:
? Faster Campaign Execution
? Higher ROI
? Full-Funnel Transparency
? Large-Scale Reach
? Long-Lasting Brand Value
And above all, our commitment to transparency, growth, and accountability.
Leadership Fueling Digital Growth
Mr. Jai Sognai, with vast experience across digital ecosystems, has shaped Sprintexx into a platform that is:
? Future-Oriented
? Transparent
? Scalable
? Performance-Driven
? Built on Deep Brand and Consumer Understanding
His vision ensures Sprintexx remains ahead of the curve in the rapidly evolving digital ecosystem.
Future-Ready Advertising Platform
Sprintexx Ad-Tech is made for brands that demand:
? Smarter Targeting
? Faster Optimization
? Transparent Reporting
? Audience Intelligence
? Cross-Platform Consistency
? Creative Excellence
? Higher ROI
As digital patterns transform, Sprintexx champions transparency and precision marketing.
Summing Up: The Future of Smart Advertising
Whether your goal is boosting brand awareness, generating leads, driving conversions, or scaling nationwide impact—Sprintexx Ad-Tech is your partner for data-driven, future-ready advertising.
Sprintexx Ad-Tech — Backed by Janus Koncepts.
Where Data Inspires Intelligence.
Where Creative Thinking Fuels Impact.
Where Technology Drives Growth.